Third round investors include Novak Biddle, CNF Investments and New Markets Growth Fund
Washington DC, December 18, 2007
Vision Chain, Inc. (www.visionchain.com), the market share leader in demand signal repository software for consumer products companies, announced today that it has raised $3 million in series C equity financing. Current investor Novak Biddle participated in the round, which also included CNF Investments and New Markets Group Fund.
The new funding will facilitate expansion of sales and marketing to drive market penetration and product development to fuel continual innovation in the Company's award-winning technology platform.
"This funding round will enable us to successfully execute a series of strategic alliances with comprehensive promotional campaigns that will exponentially drive our market adoption worldwide," said Paul Beduhn, President and CEO of Vision Chain. "Vision Chain is at an important stage in our development as we are poised to become the industry standard for the rapidly growing 'demand driven supply chain' trend. We are thrilled to have the continued endorsement of Novak Biddle and excited to have attracted additional top tier investors to support our vision and our ultimate success," he added.
"We are extremely pleased with and greatly encouraged by the achievements that Vision Chain has exhibited in steadily attracting the largest and most recognizable brands in the consumer products industry to their ever-growing, blue-chip customer base," said Jack Biddle of Novak Biddle. "The Company's technology platform is a remarkably differentiated product that is the winning solution for improving supply chain execution."
"Our investment underscores the excitement we hold for Vision Chain's business model and for its potential global opportunity," said Joe Del Guercio of CNF Investments. "With this timely capital infusion, we hope to propel the Company to the next revenue plateau in a condensed timeframe, quickly increasing its value to customers, partners, shareholders and employees."
About Vision Chain, Inc.
Vision Chain, Inc. is the market leader in demand signal repository software that powers decisions using demand data for the world's largest consumer products companies. Vision Chain is the number one choice among sales, marketing and supply chain personnel for creating a single, centralized source of point-of-sale, inventory, and radio frequency identification data to drive retail product sales. Clients include The Dannon Company, General Mills, Hasbro, H.J. Heinz, Mead Johnson Nutritionals, Schering-Plough Corporation and The Scotts Miracle-Gro Company, to name a few. For more information, visit www.visionchain.com.
Vision Chain Contact:
Michael Sorensen
202.459.4135 - michael.sorensen@visionchain.com