Company to Further Integrate Platform with Internal Supply Chain Management Systems

Washington DC, December 12, 2007

Vision Chain, Inc. (www.visionchain.com), the market share leader in demand signal repository software for consumer products companies, announced today that Del Monte Foods (NYSE:DLM), one of the country's largest producers, distributors and marketers of premium branded food and pet products, is implementing the Vision Chain technology platform to enhance its demand-driven supply chain management decisions across five leading retailers.

Del Monte is using Vision Chain to cleanse and analyze the multi-retailer point of sale (POS) data to strengthen category management and improve overall business performance at the store level. As an enterprise solution, Vision Chain easily scales to support such a multi-retailer Demand Signal Repository (DSR) and offers a centralized architecture with a lower total cost of ownership than point solutions would provide.

"Each retailer has unique data, measures, and metrics for success," said Paul Beduhn, President and CEO of Vision Chain. "Vision Chain has the foundation to easily collect, cleanse, audit, harmonize, analyze and ultimately act on POS data to make faster and more accurate decisions than competitors. In this business, speed to action equals increased profit."

"Every supply chain is different and each requires timely, granular-level data visibility to shelf level," said Marc Brown, CIO of Del Monte. "Vision Chain feeds our supply chain management execution tools with real-time shelf-level customer data that will drive our in-stock levels and enable us to do more frequent store-specific category management. We specifically selected Vision Chain due to their depth of understanding in this space, coupled with an architecture that fits like a glove within our overall IT enterprise."

About Vision Chain, Inc.
Vision Chain, Inc. is the market leader in demand signal repository software that powers decisions using demand data for the world's largest consumer products companies. Vision Chain is the number one choice among sales, marketing and supply chain personnel for creating a single, centralized source of point-of-sale, inventory, and radio frequency identification data to drive retail product sales. Clients include The Dannon Company, General Mills, Hasbro, H.J. Heinz, Mead Johnson Nutritionals, Schering-Plough Corporation and The Scotts Miracle-Gro Company, to name a few. For more information, visit www.visionchain.com.

Vision Chain Contact:
Michael Sorensen
202.459.4135 - michael.sorensen@visionchain.com