Company's Technology to Support Product Decision-Making for Levi Strauss Signature® Brand
WASHINGTON, DC, October 26, 2005
Vision Chain, Inc. (www.visionchain.com), a leading global provider of demand and supply chain solutions for the consumer products industry, announced today that Levi Strauss & Co has joined its rapidly growing roster of new clients. Vision Chain will become an integral part of the business systems infrastructure for the Levi Strauss Signature® Brand business unit. Specifically, Vision Chain will support the product and merchandizing decision-making activities of the Sales, Category Management, and Replenishment teams.
Vision Chain enterprise software enables business users in consumer products (CP) companies to access an integrated, harmonized demand signal repository through intuitive dashboards in order to gain complete visibility into their entire supply chain. With this insight in hand, companies can drive improvements in sales, in-stock levels and assortment recommendations.
"I am delighted that Vision Chain received such a solid endorsement from the major account teams and the corporate IT group at Levi Strauss & Co," said Shawn Dolley, CEO, Vision Chain. "Our proven track record of success in supporting the specialized analytical needs of business users across the enterprise throughout more consumer products companies than any other alternative was a major factor in our selection. We are confident that the Levi Strauss Signature® Brand will experience the same levels of enhanced, informed product decision-making and category analysis as our many other CP clients."
About Vision Chain, Inc.
Vision Chain, Inc. is the market leader in enterprise software that powers decisions using demand data for the world's largest consumer products companies. Vision Chain is the number one choice among sales, marketing and supply chain personnel for creating a single, centralized source of cleansed demand data that drives more complete retail product sales analyses, more accurate product demand forecasts, and more precise market share assessments. As a result, CP companies achieve enhanced shelf presence, category captains and advisor positions, reduced stock outs and distribution voids, and greater brand visibility. Clients include The Scotts Company (NYSE: SMG) and H.J. Heinz (NYSE: HNZ). For more information, visit: www.visionchain.com.
For more information, please contact:
Michael Sorensen, info@visionchain.com, 202-459-4135